Sony Ericsson Playnow

Brief:

P-shoot were asked to make a film to communicate and demonstrate the new Playnow and TrackID phone service offered by Sony Ericsson (the Sony Ericsson version of ITunes).

Solution:

The short film was written and directed by Stuart & Hedley and shot on location in and around Barcelona on 35mm film. It was an instant success, used by Sony Ericsson at global launch events and posted on Youtube, where it’s received over 200,000 viewers.